
Is your brand ready for what the world of retail holds in 2023?
CHALLENGES AND TRENDS In a context of change and evolution in the consumer shopping experience, more than ever, brands must be
CHALLENGES AND TRENDS In a context of change and evolution in the consumer shopping experience, more than ever, brands must be
The PI Checklist The most anticipated season of the year for brands is approaching, are you ready? In PI we leave you a checklist with the points
Discover which are the indicators that will help you fine-tune your strategy, correctly choose the actions to carry out at the point of sale and achieve
Hablamos con Carmen Gómez, Client Success Director en Primer Impacto, sobre cómo preparar el último trimestre del año en el sector de bienes tecnológicos de
Errores típicos al calcular el ROI en acciones en el PDV!
Conversamos con Luis Mestre, CEO de Primer Impacto y motor de la compañía para comentar la potencia del Live Commerce y los diferentes usos que
CASO DE ÉXITO FARMACIA Descubre cómo ayudamos a definir la estrategia de uno de nuestros clientes, a través del cálculo del ROI. Una destacada empresa
¡Qué importantes son las acciones en el punto de venta para mejorar el sell-out! 🛒 En el mundo del retail hay muchas maneras de activar
¿Conoces las tendencias del shopper en categorías de Gran Consumo? Son muchas las variables que influyen en la decisión de compra del consumidor. En este
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