Live Commerce, el futuro del e-retail
Conversamos con Luis Mestre, CEO de Primer Impacto y motor de la compañía para comentar la potencia del Live Commerce y los diferentes usos que
Conversamos con Luis Mestre, CEO de Primer Impacto y motor de la compañía para comentar la potencia del Live Commerce y los diferentes usos que
El Live Shopping es un formato relativamente nuevo que empezó a probarse en 2016 para ayudar a crecer las ventas online. Con la llegada de
Todos asociamos a las nuevas generaciones con lo digital… pero, según el estudio ‘Four Ways Younger Shoppers Wil (and Won’t) Change Retail’, elaborado por Bain
Conversamos con Eric Vidal, Sales Director en Primer Impacto, sobre los puntos claves que se deben tener en cuenta para agrupar correctamente en rutas las
El propósito de Primer Impacto es “Generar las mejores ventas para las marcas, cuidando y desarrollando a las personas”, y cuando los objetivos de la
El 23 de Abril se celebra el día de Sant Jordi, un día especial en el que los libros y las rosas se convierten en
En el competitivo sector de la cosmética, ofrecer una experiencia de compra única y memorable es un factor decisivo para atraer y retener a los
El consumidor y las tiendas físicas El consumidor en España necesita la cercanía que le da el retail, pero demanda cada vez más que el
Marc Fernández, director Comercial y de Marketing en Primer Impacto nos cuenta sus sensaciones tras visitar el Mobile World Congress El mayor evento tecnológico Entrar
That consumer loyalty is key for all brands is nothing new, but it becomes especially relevant in times of crisis
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